{"product_id":"white-gold-ring-with-amethyst-and-rubies","title":"New Concept Amethyst \u0026 Ruby Ring | 18K White Gold | Cocktail Ring","description":"\u003cp\u003eNew Concept's cocktail ring places a vibrant amethyst at the centre, ringed by rubies and diamonds in 18K white gold — a colour proposition that makes no concession to neutrality and reads with the assured boldness of Italian fine jewelry at its most confident.\u003c\/p\u003e\n\u003ch3\u003eAbout New Concept\u003c\/h3\u003e\n\u003cp\u003eNew Concept is a contemporary fine-jewelry label whose work explores the expressive potential of coloured gemstones set in 18K gold. The label's cocktail rings are designed to be worn as singular statements — pieces that bring colour, clarity, and structural form together without subordinating any one element to the others.\u003c\/p\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMaterial: 18K white gold\u003c\/li\u003e\n  \u003cli\u003eCentrepiece: Amethyst\u003c\/li\u003e\n  \u003cli\u003eSurrounding stones: Rubies and brilliant-cut diamonds\u003c\/li\u003e\n  \u003cli\u003eSKU: SR 3858\u003c\/li\u003e\n  \u003cli\u003eCondition: New\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy Almaz Vienna\u003c\/h3\u003e\n\u003cp\u003eAlmaz Jewelry at Stephansplatz 12, Vienna has curated fine jewelry — from estate classics to contemporary colour pieces — since 1991. EU shipping, personal consultation, and occasion guidance available at our Haas Haus boutique in Vienna's first district.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/en\/collections\/new-concept\"\u003eView more New Concept at Almaz Vienna\u003c\/a\u003e\u003c\/p\u003e","brand":"New Concept","offers":[{"title":"Default Title","offer_id":45113761759496,"sku":"SR 3858","price":12900.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0694\/2939\/5720\/files\/ring4.jpg?v=1705756015","url":"https:\/\/almaz.jewelry\/en\/products\/white-gold-ring-with-amethyst-and-rubies","provider":"Almaz Juwelenhandelsges.m.b.H","version":"1.0","type":"link"}